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Testing on a Budget: A Smart Sequence for Indie Beauty Brands
Samia Green 7/31/25 Samia Green 7/31/25

Testing on a Budget: A Smart Sequence for Indie Beauty Brands

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The Top 10 Skincare Trends for 2025
Samia Green 7/24/25 Samia Green 7/24/25

The Top 10 Skincare Trends for 2025

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Not All Clinical Studies Are the Same: Understanding Subjective vs. Objective Testing
Samia Green 7/16/25 Samia Green 7/16/25

Not All Clinical Studies Are the Same: Understanding Subjective vs. Objective Testing

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Should I Do a PET or HRIPT First?
Samia Green 7/9/25 Samia Green 7/9/25

Should I Do a PET or HRIPT First?

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Why TEWL Is the Key to Validating Barrier Repair Claims
Samia Green 7/3/25 Samia Green 7/3/25

Why TEWL Is the Key to Validating Barrier Repair Claims

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Clinical Testing vs. In vitro testing: What’s the Difference and Why it Matters for Your Cosmetic Brand
Samia Green 6/24/25 Samia Green 6/24/25

Clinical Testing vs. In vitro testing: What’s the Difference and Why it Matters for Your Cosmetic Brand

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🧴 Safety In Use Studies: Real-World Product Safety Backed by Clinical Observation
Samia Green 6/17/25 Samia Green 6/17/25

🧴 Safety In Use Studies: Real-World Product Safety Backed by Clinical Observation

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Orivida Insights: June 2025
Samia Green 6/10/25 Samia Green 6/10/25

Orivida Insights: June 2025

It all begins with an idea.

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