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Why “Clinically Tested” Matters More Than Ever

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Why Testing Should be at the Core of Every Beauty Brand

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Samia Green 8/28/25 Samia Green 8/28/25

🌤️ Why Houston, Texas Is an Ideal Location for Skincare Testing

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Samia Green 8/7/25 Samia Green 8/7/25

Want Claims That Stick? Combine Hair Tress Testing With Consumer Feedback

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Samia Green 7/31/25 Samia Green 7/31/25

Testing on a Budget: A Smart Sequence for Indie Beauty Brands

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Samia Green 7/24/25 Samia Green 7/24/25

The Top 10 Skincare Trends for 2025

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Samia Green 7/16/25 Samia Green 7/16/25

Not All Clinical Studies Are the Same: Understanding Subjective vs. Objective Testing

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Samia Green 7/9/25 Samia Green 7/9/25

Should I Do a PET or HRIPT First?

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Samia Green 7/3/25 Samia Green 7/3/25

Why TEWL Is the Key to Validating Barrier Repair Claims

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Samia Green 6/24/25 Samia Green 6/24/25

Clinical Testing vs. In vitro testing: What’s the Difference and Why it Matters for Your Cosmetic Brand

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Samia Green 6/17/25 Samia Green 6/17/25

🧴 Safety In Use Studies: Real-World Product Safety Backed by Clinical Observation

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Samia Green 6/10/25 Samia Green 6/10/25

Human Repeat Insult Patch Test (HRIPT)- Affordable Safety Testing

It all begins with an idea.

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